Silver & its softness

Here at The Great Frog we pride ourselves on our trademark long lasting, chunky silver jewellery which when treated correctly, can last a lifetime and be passed onto the next generation. We regularly have customers dropping by the shop for a chat and to show off pieces from the early days of the Frog, still going strong, such as old designs and almost ancient eye rings.

That said, our jewellery isn’t indestructible and must be treated with love, care and respect if you want it to last. Fine silver on it’s own is by nature a relatively soft metal, so silver is usually alloyed with copper to increase its hardness and strength, and this is what “Sterling silver” is, 92.5% silver and 7.5% copper.

Old archive film photo from the 80s of our Wild Boar ring.


Still, even after alloying it with copper the sterling silver remains soft, which means that over time the item will get marks and scratches, and can also bend slightly out of shape if you’re heavy handed, ride a motorcycle or clap enthusiastically at gigs. To look after your jewellery at home, we recommend using a polishing cloth to get rid of  dullness and dust, for anything else such as deep scratches and marks we offer an in store polishing service which will leave your ring looking brand new.